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LSA and GMB audit
**Title:** Google LSA & Google Business Profile Optimization Audit **Description:** We are **Soo Hipp Plumbing**, a rebranded plumbing service provider in Southern California. As part of our exciting new journey, we are embracing our startup spirit and are focused on **aggressive growth through paid advertising**. We are seeking an experienced **Google Ads Specialist** to perform a **comprehensive review** of our: * **Google Local Service Ads (LSA)** * **Google Business Profile (GBP) Ads** **Objective:** We want a qualified professional to: * **Analyze** our current LSA and GBP campaigns. * **Identify areas for improvement** in local visibility, ad performance, and budget allocation. * **Suggest actionable recommendations** for better optimization, higher lead quality, and improved cost efficiency. * **Review keyword targeting, bidding strategies, and local search relevance** to maximize exposure. * **Ensure consistency and alignment** between our Google LSA, GBP, and traditional PPC campaigns. **Our Mission:** As a newly rebranded company with ambitious growth goals, we are committed to leveraging **local paid advertising** to dominate our market. This audit is the first step in scaling our lead generation and expanding our reach throughout Southern California. **Deliverables:** * A **detailed optimization report** outlining specific improvements. * Recommendations for **ad copy, keyword adjustments, targeting, and bidding strategies**. * Identification of **gaps or missed opportunities** in local search. * Suggestions for **increased visibility and call volume** from local leads. **Requirements:** * 3+ years of experience with **Google LSA and Google Business Profile management**. * Demonstrated success in optimizing **local service campaigns** for maximum ROI. * Excellent understanding of **local SEO** and **Google My Business** best practices. * Ability to **provide clear, actionable insights** for our team to implement. --- **To Apply:** Please provide: 1. A brief summary of your experience with **Google LSA and GBP optimization**. 2. An example of **improvements you've achieved** for a local service provider. 3. Your typical **audit process** and what you look for during the review. Or jump on a Zoom Thanks