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Fix Google Ads & GA4 Conversion Tracking on Shopify
I need an experienced Shopify tracking expert to audit and fix my conversion tracking setup. I’m currently using Shopify Pixels (not hardcoded scripts or GTM), but Google Analytics 4 and Google Ads are not tracking purchases correctly. For example, I had 4 sales yesterday, but only 1 was recorded in both GA4 and Google Ads. This is affecting my ability to optimize campaigns and track accurate ROAS. Scope: Audit my current tracking setup (Shopify Pixel Manager) Ensure Google Ads purchase conversion tracking is fully functional Ensure GA4 eCommerce events are tracking correctly: purchase begin_checkout add_to_cart view_item Enable Enhanced Conversions (if possible via pixel) Ensure events are not duplicated or missing Confirm real-time test transactions reflect accurately in both GA4 and Ads Requirements: Proven experience with Shopify’s Web Pixel API Expert in GA4 + Google Ads event tracking Must know how to debug using Chrome DevTools and Google Tag Assistant Ability to show before/after tracking verification