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Qualtrics survey design

Hi there, I am conducting academic research on small businesses and am collecting data via survey. I already have the survey designed via Qualtrics, the invitation email has been drafted, and I sent out a pilot survey to a small set of respondents. Unfortunately, none of the respondents click on the survey link. I would like to seek help from survey experts on how to increase the click rate of the invited respondents.

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Perfect! Questions answered.

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