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Google Tag Implementation Specialist

Scope of Work: • Set up and configure specific Google Tags to track the following user actions: • Appointment Booking • Appointment Request • Facility Selection • Provider Selection • Create tags and triggers using Google Tag Manager based on tracking goals outlined in the client’s provided white paper. • Package the completed tags for deployment and coordinate with the client’s development team, who will place the final code on their site. • Ensure tags are firing correctly and provide guidance on verifying analytics/reporting. Requirements: • Proven experience with Google Tag Manager, especially in custom tag creation. • Ability to read and implement technical tracking documentation (white paper provided). • Familiarity with healthcare or appointment-based platforms is a plus. • Strong communication skills to coordinate with internal and external development teams. Deliverables: • Complete GTM tag configuration for all four tracking goals. • Exported GTM container or tag snippet to be delivered to the client’s development team. • Basic implementation guide or documentation for client reference. This is a short-term contract with the potential for follow-up work based on performance and project expansion.