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Auri Aesthetics Summer Specials, Motion Graphic
Project Title: Your Summer Reset Starts Now – Social Video Campaign Client: Auri Aesthetics — Gilbert, AZ Luxury medical spa specializing in advanced skincare, injectables, wellness, and non-invasive body treatments. Objective: We are seeking a talented motion graphic designer to promote Auri’s limited-time summer specials and referral program through a short, elevated motion graphic video designed for Instagram, Facebook, TikTok, and YouTube Shorts. Goals: Increase bookings for May & June promotions Highlight seasonal offerings and their transformative benefits Reinforce brand identity: clean, clinical-meets-luxury, results-driven Elevate AURI’s brand with high-quality social content Deliverables: 1 x 30-second Motion Graphic Video Formatted for: 9:16 (vertical) for Instagram Reels, TikTok, YouTube Shorts 1:1 (square) for Instagram + Facebook Feed Final Formats: MP4 + source files Captioned with animated text (no voiceover) Royalty-free background music (sourced by designer, approved by client) Creative Direction: Clean, minimalist transitions (fade, slide, wipe) Neutral tones - will provide brand color palette at job award On-brand font pairings, modern/minimalistic No over-animation or fast cuts — smooth, elegant pacing Ideal video length: 28–32 seconds total Video Theme & Tone: Tagline: Reset. Refresh. Radiate. Tone: Sophisticated, clean, calm, aspirational Visual Mood: Light, modern, soft transitions; skincare luxury meets wellness precision Treatment Packages to Feature (Each with ~5–7 seconds): Reset Ritual – $1,400 ($400 savings) Skin. Energy. Mindset. Hydrafacial + NAD Shot + Myers Cocktail Hydration IV + Lip Filler or Botox (up to 60 units) + ZO Firming Serum + Silk Essentials (Eye mask OR Pillowcase) + Designer Fragrance of choice (Burberry, Dolce & Gabbana, Gucci, Versace & more) Cue: Ritual | Intention | Indulgence Summer Reset – $400 ($76 savings) Glow with less effort. Custom Facial + Lash/Brow Tint + Myers Cocktail Hydration IV + SPF Cue: Effortless | Fresh | Radiant Body Boost – $3,200 ($300 savings) Transform. Inside & out. CoolSculpting (6 cycles) + Super MIC Injections + Wellness Consult + Laser Hair Reduction (medium area) + ZO Body Emulsion Cue: Body Confidence | Internal Wellness | Visible Results Referral Bonus (Ongoing) “Share the glow. Get $50 each.” Refer a friend, you both get $50 account credit. Unlimited. Cue: Gratitude | Community | Word-of-mouth loyalty On-Screen Messaging (Animate This Copy): Opening: Your Summer Reset Starts Now Section 1 – RESET RITUAL Skin. Energy. Mindset. (Hydrafacial, NAD Injection, Myers Cocktail Hydration IV, Lip Filler or up to 60 units of Botox, Fragrance + AURI Silk Essentials + ZO Firming serum) Section 2 – SUMMER RESET Glow with less effort. (Facial, Brown/Lash Tint, Myers Cocktail Hydration IV, SPF of choice) Section 3 – BODY BOOST Transform. Inside & out. (CoolSculpting, MIC Injections, Laser Hair Reduction package (medium area), Wellness Consult, ZO Body Emulsion) Referral Bonus: Share the glow with a friend. Get $50 each. Closing CTA: Limited Spots · Book by June 30 Text/Call (phone number will be provided at job award) or book on our website (URL will be provided at job award) Timeline: Start: Within 48 hours of hire First Draft: Within 5 business days Final Delivery: Within 10 business days (Feedback rounds included) Submission Requirements: Portfolio with relevant motion graphics (beauty/luxury/wellness preferred) Fixed price or hourly rate Confirmation of royalty-free music sourcing Software used (e.g., After Effects, Premiere, Final Cut)