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Experienced Sales Funnel Strategist for Wellness Brand (Creative + Funnel Expertise)
Hi! I run a wellness company that sells grounding and earthing products, and I’m looking for a highly experienced sales funnel strategist to help build a conversion-focused funnel from the ground up. The initial project will be a test run to build: 1 complete sales funnel 1 landing page 1–3 Facebook ads (concept + creative direction) You won’t need to handle editing, content creation, or development — I already have a strong team for that. What I’m looking for is a creative strategist and performance marketer who can oversee the big picture, guide execution, and ensure we launch something truly effective. Key Responsibilities: Develop the strategy and structure for a high-converting sales funnel Write creative briefs for ad concepts (hooks, angles, messaging) Guide the structure, copy, and layout of the landing page Oversee and support implementation by working with editors, creators, and developers Be a creative partner who brings fresh ideas for copy, funnel flow, and marketing angles Ideal Candidate: Proven track record building Facebook/Meta ad funnels for e-commerce or wellness brands Deep understanding of conversion psychology and direct-response copywriting Experience with both ad creative and landing page optimization Collaborative, strategic, and detail-oriented Available to work on an hourly basis, with potential for long-term collaboration Bonus Points For: Experience in health, wellness, or lifestyle products Familiarity with grounding/earthing or similar niches A/B testing mindset and fast iteration experience To Apply: Please include: Examples of funnels you’ve worked on (ads + landing pages) A brief explanation of your approach to building a funnel from scratch Your hourly rate and availability Excited to find the right person to collaborate with on this project and potentially many more to come. — Espen