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Branding Designer for Wellness Brand Launch
Description: I am launching a new body-positive wellness brand in late 2025 and am seeking an experienced branding designer to develop its visual identity. This is a B2C business model, selling services in the form of programs and plans for customers to follow. Also digital guides, resources and tools. The long term goal is to develop an app, so the branding should be sophisticated enough to transition into that seamlessly. This is a branding-only project. Website development will be handled in-house (using Squarespace or Wix) after the brand visuals are complete. I am looking for a designer who can deliver a clean, cohesive, and thoughtful identity that reflects the mission and values of the brand. Scope of Work: - Custom logo design (including variations) - Color palette and typography selection - Brand moodboard or visual guidelines - 3–5 key social assets (such as Instagram templates, Pinterest covers, YouTube banners) Please note: all project details, reference materials, and the full brand vision will only be shared after the selected designer signs a Non-Disclosure Agreement (NDA). Ideal Designer: - Experience in created visual identities for service-based businesses; specifically in: wellness, lifestyle, or feminine-focused branding - Strong communicator and collaborative partner - Comfortable working without reliance on heavy custom photography To Apply: Please submit the following: - Portfolio content with relevant branding or lifestyle projects - 1–2 sentences on why you believe you are a good fit for this project - A brief overview of how you typically approach a new brand identity project