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Social Media Manager & Funnel Builder for Finance and Crypto
I´m seeking a skilled Social Media Manager with expertise in finance and crypto to enhance our online presence. The ideal candidate will also be proficient in funnel building to effectively convert leads for our AI trading content. Your role will involve creating engaging social media content, strategizing campaigns, and optimizing funnels to increase our audience reach and conversion rates. A strong understanding of the finance and crypto sectors is essential. Join us to drive our brand's growth in a dynamic market! An experienced Social Media Marketing Manager with a proven track record in the finance, crypto,or trading space. The goal: to create a strong content and funnel strategy that generates organicreach and converts followers into paying members. Responsibilities: 1. Content Creation (Facebook & Instagram): - Plan and produce 12 posts per month - Create engaging Reels with modern effects and AI integration (e.g. avatars, voiceovers, chart animations) 2. Growth Strategy & Funnel Design: - Develop a social media funnel to convert followers into paying members - Use psychological Call-to-Actions (CTAs), opt-ins, challenges, video series, or mini-webinars - Build toward membership sales with recurring revenue 3. AI-Powered & Trend-Driven Content: - Utilize AI tools (ChatGPT, Midjourney, RunwayML, etc.) for visuals and text - Stay current with social trends and viral formats 4. Analytics & Reporting: - Deliver monthly performance reports (growth, reach, conversion insights) - Suggest improvements based on data 5. Optional (phase 2): - Community interaction (comments, DMs) - Integration of CRM/newsletter tools (e.g. Brevo, MailerLite, Klaviyo) You should bring: - Proven experience growing and monetizing social accounts in finance, trading, or crypto - Strong understanding of sales funnels & conversion-focused content - Confidence in using tools like Canva Pro, CapCut, Meta Business Suite, ChatGPT, Notion - A creative yet data-driven mindset - Ability to work independently and deliver results References (Preferred): Please send 3 examples of past work where you: - Grew a finance/trading-related account - Created content that led to membership or product sales - Built an organic strategy with measurable results Project Details: - Focus: Organic growth + member acquisition - Format: Remote - Language: English (German a plus) - Duration: Long-term preferred - Start: Immediately - Budget: Negotiable based on experience