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Digital Marketing Expert for LinkedIn & Facebook Ad Campaign |
Description: We are hosting a powerful, culturally-rooted grant writing event aimed at helping community-based and grassroots organizations access funding with confidence. We’re looking for a talented digital marketing freelancer to help us create compelling visual and written assets and run targeted ad campaigns on LinkedIn and Facebook to drive registrations and awareness. Scope of Work: 1. Asset Creation (Branded for Our Event): • 3–5 scroll-stopping social media graphics (sized for FB/LinkedIn) • 1 short promotional video (30–60 seconds) or animated reel (optional but preferred) • Copywriting for social posts and ads (including headline, body, and CTA) • Event banner for use on landing page and email 2. Campaign Setup & Management: • Audience research and targeting (especially nonprofit professionals, grassroots org leaders, grant writers, etc.) • Set up and manage paid ad campaigns on LinkedIn and Facebook • Run ads for 2–3 weeks leading up to the event (dates provided upon hire) • Optimize for registrations or sign-ups via landing page • Provide 1–2 performance reports during the campaign Ideal Candidate: • Experience running Facebook and LinkedIn campaigns for events, education, or nonprofit audiences • Strong design skills (Canva, Adobe, etc.) • Proven ability to write culturally relevant, clear ad copy • Familiarity with grassroots or social impact sectors is a plus! Budget: Open to proposals — please include a rough estimate and any package options you offer. To Apply, Please Include: • Portfolio or examples of campaigns you’ve run (especially for social justice, events, or nonprofit work) • Tools you use for ad management and asset creation • Your availability for the next 4 weeks • Why you’re excited to work on a grant writing event for community leaders We believe in the power of design and words to drive equity. If you’re ready to help us get the word out to changemakers who deserve funding, let’s talk!