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Logo Design for 1oz Energy Packet
Overview: I’ve created a mockup of the logo for my brand, Simplex—a primal, two-ingredient fuel made from honey and salt. The name, product, and packaging are designed to feel minimal, elemental, and performance-driven. I’m looking for a designer to refine the logo, then make sure it fits into a consistent, thoughtful visual identity that will carry across packaging, social media, and digital touchpoints. What I Need: - Refine my logo mockup (I’ll provide files and references) - Fine-tune spacing, typography, and proportions - Offer minor creative suggestions to align the logo with the brand’s tone - Help define a mini visual identity: font, color palette, icon usage, and basic style guidelines - Ensure the logo is adaptable for small-scale use (specifically a 1oz food packet) - Must have experience with food or CPG packaging label constraints Deliverables: - Final logo in all major file formats: AI, EPS, SVG, PDF, PNG (transparent) - Variants: black, white, inverted - A mini brand guide (1–2 pages): Fonts, hex colors, spacing rules, logo use dos/don'ts - Optional: Social media avatar or simplified logo for small-size use About the Brand: Name: Simplex Product: Raw honey + salt energy fuel Tone: Clean, primal, minimalist, elemental, high-performance Audience: Health-conscious consumers and athletes Ideal Designer: - Experience with early-stage CPG or wellness brands - Understands packaging needs and visual consistency - Clean, modern design style—not flashy or overdone To Apply: Please send: - Relevant logo + brand identity work samples - Portfolio examples of food/beverage or wellness branding work are required - Your turnaround estimate (I’m hoping for les than 1 week) -Bonus if you use these types of products and are familiar with the market