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Help with Facebook, Instagram, and Google Ads for Seminary Admissions

We are a progressive Christian seminary in Berkeley that is running a series of ads on Meta and Google. While we're getting a lot of engagement and clicks to our landing page, we are not receiving leads. We believe this has something to do with our audience set up since a lot of the comments are from folks who do not agree with our progressive values. We are looking for an expert to audit our ads, suggest and create recommendations. This freelancer will work with the Director of Marketing of the seminary.