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Seeking Digital Marketing & Social Media Talent

Summary We're looking for a highly skilled and innovative digital marketing professional to join our team as a freelancer. This is a perfect opportunity for someone well-versed in social media strategy, content creation, and paid advertising (Google Ads, Meta Ads) to increase brand awareness and generate sales. We need a creative, analytical, and results-driven individual who can elevate our brand, drive targeted engagement, and contribute to our strategic growth. If you have a proven track record of crafting compelling campaigns and optimizing performance across diverse platforms, we want to hear from you! Job Description: Freelance Digital Marketing & Social Media Specialist We're expanding our marketing efforts and seeking exceptional freelance talent to boost our online presence and achieve ambitious growth. This role is perfect for a versatile digital marketing professional who can handle strategic planning, hands-on content creation, ad campaign management, and performance analysis. You'll play a crucial role in shaping our brand's voice and driving measurable results. Key Responsibilities Include: Social Media Strategy & Management: Develop and execute strategic social media plans across platforms like Instagram, Facebook, and YouTube to grow our audience and engagement. Create compelling content, manage calendars, and adapt strategies based on performance. Paid Advertising Campaign Management & Optimization: Design, implement, and optimize ad campaigns on Google Ads and Meta Ads. Write strong ad copy, select engaging visuals, and target audiences precisely to maximize reach, conversions, and ROI. Content Creation & Ad Redesign: Lead the redesign of advertising materials and create engaging social media content. Performance Analysis & Reporting: Analyze social media and ad campaign performance, providing detailed reports with insights and recommendations for improvement. Website Maintenance Oversight: Oversee general website maintenance to ensure optimal performance. What We're Looking For: Proven Track Record: Extensive experience in social media management, content creation, and paid advertising (Google Ads, Meta Ads). A strong portfolio showcasing successful campaigns and results is essential. Strategic & Analytical Mindset: Ability to develop strategies, analyze data, and translate insights into action. Creativity & Innovation: A passion for developing engaging content and thinking outside the box. Platform Expertise: In-depth knowledge of social media platforms and advertising platforms (Google Ads, Meta Ads Manager). Communication Skills: Excellent written and verbal communication. Self-Motivated & Deadline-Oriented: Ability to work independently, manage multiple projects, and meet tight deadlines. Please submit your experience, a portfolio showcasing your work (social media campaigns, ad creatives, performance reports), and a brief cover letter outlining your experience and vision for enhancing our digital presence. Specify which areas you're most passionate about and how your skills align with these responsibilities. We're excited to hear from you!