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Content Creation Strategist: produce videos/social, boost digital presence, drive customer growth.
About Us: We’re a fast-growing company on a mission to revolutionize engineering education and make complex topics more accessible. Our team is passionate about creating engaging content that educates, inspires, and sparks curiosity in our audience. As we continue to grow, we’re looking for a creative force to help us elevate our digital presence and bring our vision to life. Role Overview: We’re seeking a talented Content Creation Strategist to lead the charge in producing high-energy videos and social media content that captivate our audience, build brand awareness, and drive customer engagement. You’ll take existing scripts and add your unique creative flair to make them fun, exciting, and accessible to a wide audience, while ensuring the content resonates across various platforms. In this role, you’ll be responsible for filming, editing, and posting videos, staying up-to-date with the latest trends, and optimizing content for key platforms. You’ll also help manage our social media presence and use analytics to track performance and ensure we're meeting our growth goals. This is an exciting opportunity to shape the content strategy of a growing company, directly impacting its success and expanding its digital footprint. Key Responsibilities: Video Production & Editing: Work with pre-written scripts to create engaging, visually appealing videos. Add creative elements to keep the content fresh and entertaining for a diverse audience. Edit videos with dynamic visuals, animations, sound effects, and transitions to maintain viewer interest. Optimize all videos for platform-specific requirements (thumbnails, titles, descriptions, SEO). Optimization & Analytics: Tailor content to maximize engagement on key platforms using the latest best practices. Analyze performance data and adjust strategies to boost growth and engagement. Keep up with trends and adapt content strategies to stay relevant. Social Media Management: Create engaging posts and strategies to promote videos and grow our social following. Stay on top of social media trends and incorporate them into content plans. Qualifications: Proven experience in video production, editing, and content creation. Strong understanding of social media algorithms, video optimization strategies, and analytics. A passion for making educational content engaging and visually compelling. Proficiency with video editing software (e.g., Adobe Premiere Pro, After Effects, Final Cut Pro). Strong creative writing skills with the ability to turn scripts into fun, high-energy videos. Excellent communication skills and a collaborative mindset. A portfolio of work demonstrating growth and audience engagement. Preferred Qualifications: Experience creating educational or tutorial content. A background in tech, engineering, or science is a plus but not required. Skills in graphic design, motion graphics, or animation are a bonus. Why Work With Us? Work on creative projects that make a real impact in education and innovation. Enjoy a flexible work environment (hybrid preferred, with the option for remote work). Have the freedom to bring your ideas to life and help shape the brand's digital presence. Be part of a growing company where your work directly contributes to success and expansion. Have any questions? Feel free to reach out—we’re happy to chat!