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Expert Needed for Shopify Customer Events Setup with GA4 and GTM
Seeking expert to assist with troubleshooting implementation of Google Analytics 4, powered by Google Tag Manager, where Google Tag Manager is published via Shopify Customer Events. Having issues with a lot of Unassigned traffic in GA4. GA4 provides this notification: This report's attribution data shows a (not set) value because many session_start events are missing. This happens when a data stream [GA4 - Universal Standard 2025+] sends event data before sending the ad_user_data parameter. I need help troubleshooting and fixing this so we can get proper traffic attribution. Skills required: - Shopify (not using Google & YouTube app) - Google Analytics 4 (GA4) - Google Tag Manager (GTM) - Custom Customer Events in Shopify