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Social media | Digital Marketing Hospitality Food Company

Fractional Social Media & Digital Marketing Specialist Location: Remote (Preference for candidates based in St. Louis, MO) Job Type: Freelance/Contract Overview: We are actively seeking a creative and versatile Social Media & Digital Marketing Specialist to join our team on a fractional basis. This position is remote, however, we have a strong preference for candidates located in St. Louis, MO, to facilitate occasional in-person meetings and collaborations. The ideal candidate will be adept in social media management, digital marketing strategies, and graphic design, playing a crucial role in enhancing our online presence and driving engagement. Key Responsibilities: Develop, implement, and manage social media strategies across various platforms, including Facebook, Instagram, Twitter, LinkedIn, and others. Create engaging and visually appealing content, including graphics, videos, and written posts, tailored to our brand voice and audience. Monitor and analyze the performance of digital marketing campaigns, providing insights and recommendations for improvement. Collaborate with the team to align social media strategies with broader marketing goals. Design marketing materials and graphics for online and offline use, ensuring brand consistency. Stay updated with the latest trends in social media, digital marketing, and graphic design to keep our strategies fresh and effective. Engage with our online community, responding to comments and messages in a timely and professional manner. Qualifications: Proven experience in social media management and digital marketing. Strong graphic design skills, with proficiency in tools such as Adobe Creative Suite (Photoshop, Illustrator, etc.) or Canva. Excellent written and verbal communication skills. Ability to analyze data and generate actionable insights. Self-motivated with a strong ability to work independently and manage time effectively. Familiarity with social media analytics and scheduling tools such as Hootsuite, Buffer, or similar platforms. What We Offer: Flexible working arrangements to suit your schedule. Opportunity to work with a dynamic and innovative team. Potential for ongoing projects and professional growth. This fractional position could potentially lead to full-time employment based on performance and company needs.

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