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Description: We’re looking for a skilled competitor analysis expert to help us gain an edge in the eCommerce and self-defense industries. Your job will be to analyze competitor websites, SEO strategies, paid ad campaigns, and content performance—then implement actionable strategies to drive more traffic and conversions. Responsibilities: - Conduct deep-dive competitor research using SEO and PPC tools. - Identify keyword gaps, backlink opportunities, and content ideas. - Analyze paid ad strategies and recommend optimizations. - Improve website conversion rates using competitor insights. - Track and report on progress and key performance metrics. Requirements: - Proven experience in competitor analysis, SEO, and digital marketing. - Proficiency with tools like Ahrefs, SEMrush, SpyFu, and Google Analytics. - Ability to implement findings and optimize website content, ads, and funnels. - Strong analytical skills and a data-driven mindset. Bonus Points: - Experience in the self-defense, firearms, or eCommerce industries. - Knowledge of CRO (Conversion Rate Optimization) best practices.