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Sales Strategist
We are a growing IT consulting and services company looking to refine our sales strategy and implement a structured lead generation and outreach system. Our focus is on providing tailored IT solutions to businesses that require specialized technology services. As we expand, we need an experienced Sales Strategist to optimize our approach and drive client acquisition. We’re looking for a Sales Strategist with a strong background in IT services and B2B sales. This role is ideal for someone who can analyze our current sales processes, identify opportunities for improvement, and build a scalable lead generation and outreach strategy that delivers results. Key Responsibilities ✅ Sales Strategy Review & Refinement Assess current sales processes and refine them for greater efficiency and conversion. Develop structured sales playbooks and prospecting frameworks. Identify key areas for growth and optimization in our pipeline. ✅ Lead Generation System & Implementation Design an inbound and outbound lead generation system that aligns with our business model. Recommend and implement CRM tools and automation strategies for tracking leads. Develop messaging sequences for email, LinkedIn, and other outreach channels. ✅ Outbound & Inbound Sales Outreach Strategy Establish a cold email and social engagement strategy to drive appointments. Define lead nurturing and follow-up processes to improve conversion rates. Provide guidance on hiring or training an internal sales representative if needed. ✅ Metrics & Performance Tracking Develop KPIs for lead generation, outreach, and conversion rates. Implement tracking systems and optimize based on data-driven insights. Qualifications & Experience