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Google Ads Specialist for WooCommerce – Shopping Ads Optimization & Segmentation
I run an eCommerce business with 3,000+ products across multiple brands, including Carhartt, Levi’s, knives, work boots, and military surplus. My Google Merchant Center feed is already set up and connected to WooCommerce. I currently have Google Ads running, but I need an expert to optimize and segment my campaigns to maximize ROI. I’m looking for a Google Ads specialist with deep expertise in eCommerce, Shopping Ads, and Performance Max to: -Audit My Current Campaigns: Identify what's working, what’s not, and why. - Optimize and Segment My Shopping Ads: Improve targeting by brand, product category, and profit margin. - Implement Bid Adjustments & Strategy: Scale high-ROI ads while reducing wasted spend. - Improve Retargeting & Dynamic Remarketing: Ensure that customers see the right products after visiting my site. -Provide Actionable Insights: Help me understand my current ad performance and how I can profitably scale my budget. This will be a 2-month test project, and if you deliver strong results (higher ROAS, lower cost per conversion, better segmentation), I will increase my ad budget and continue working with you long-term. Proven experience managing Google Shopping Ads for WooCommerce stores (1,000+ products). •Expertise in Google Merchant Center & feed optimization. • Knows how to segment campaigns by brand, product type, and profit margins. • Understands Performance Max, Standard Shopping, and Dynamic Retargeting strategies. •Has a track record of improving ROAS and scaling eCommerce ad spend profitably. Budget: Open to discussing fixed-price for an audit + optimization, or an hourly contract for the 2-month test.