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Google Ads Expert Needed for One-Time B2B SaaS Audit & Optimization
We are a B2B SaaS company looking for an experienced Google Ads specialist to perform a comprehensive audit and one-time optimization of our existing campaigns. Goal: Improve lead quality, reduce cost-per-click (CPC), and boost overall campaign performance with a strong focus on B2B targeting. Scope of Work: Audit existing Google Ads campaigns Identify wasted ad spend and missed opportunities Keyword review and refinement (including negative keywords) Optimize ad copy and extensions for better CTR Review and improve targeting settings and bidding strategies Assess landing page relevance (high-level feedback only) Provide a report with insights and suggestions for ongoing performance