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Freelance Copywriter for Professional B2B Marketing Content
I'm looking for an experienced freelance copywriter to join our team on a part-time, ongoing basis. I am seeking a highly-skilled B2B copywriter with expertise in creating professional, engaging, and actionable content tailored to highly sophisticated, highly educated audiences. The ideal candidate will be US-based, have professional-level English as their first language, and excel at producing sales-driven, brand-building marketing copy. Responsibilities: You will work closely with our demand generation marketer to execute strategic marketing initiatives through written content. Your primary focus will be: Email marketing: Craft 10 marketing emails per month to build brand awareness and nurture leads. LinkedIn ads: Develop 20 compelling LinkedIn ads each month to drive pipeline and revenue. Organic LinkedIn content: Write 20 LinkedIn company posts per month to enhance our corporate voice. Create 10 LinkedIn articles to position my business as a thought leader. Assist with crafting LinkedIn posts for employee profiles to amplify personal branding and thought leadership. You’ll follow our established guidelines for each content type and use performance data provided by our team to inform future iterations and improve effectiveness. Requirements: Proven experience crafting marketing assets for sophisticated B2B audiences, ideally private equity or professional services fields. - Exceptional copywriting skills, with a focus on clarity, professionalism, and driving engagement. - US-based, with English as a first language. - Availability for ongoing collaboration via Slack and familiarity with project management tools like Monday.com. - Ability to take direction and execute content with precision based on provided guidelines. - Familiarity with LinkedIn ads and organic content creation preferred. This role requires someone who can deliver high-quality work with quick turnaround times and who thrives in a collaborative environment. While you’ll focus on execution, strong attention to detail and a proactive mindset in refining performance-driven content are key.