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Description: We’re migrating our website from BigCommerce to Shopify, and we’ve seen significant traffic loss during a recent test run (similar to what happened previously). We need a high-level Google Analytics + Google Ads expert to jump in immediately and help us diagnose what’s going wrong — and what we need to fix before the full migration. This job needs to be completed within the next 2 hours. Responsibilities: Analyze traffic drop patterns in Google Analytics (GA4) Check Google Ads traffic consistency, click-throughs, and landing page behavior Evaluate if URL structure, redirects, or site structure changes have impacted traffic Identify any tracking issues, missing events, or broken attribution paths Suggest immediate high-impact fixes to prevent further loss