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Media Buyer
Job Summary: We are seeking a results-driven and detail-oriented Media Buyer to manage the planning, negotiation, and purchasing of advertising space across various platforms. The ideal candidate will be well-versed in media planning, budget management, performance analysis, and digital advertising trends. You’ll play a key role in building and executing strategic media campaigns that maximize reach, engagement, and ROI. Key Responsibilities: Develop, execute, and optimize paid media campaigns out-of-home (OOH), and digital (including social media, programmatic, and search). Negotiate with media vendors to secure the best rates, ad placements, and added value. Analyze campaign performance metrics and provide actionable insights to improve effectiveness. Collaborate with internal teams (marketing, creative, analytics) to align media strategy with overall campaign goals. Monitor and track media spending to stay within budget and ensure timely delivery. Stay up-to-date with industry trends, emerging platforms, and media buying technologies. Create post-buy reports and present campaign results to clients or stakeholders. Preferred Skills: Experience in Info Product space (Digital Product) Experience with programmatic buying and DSPs. Familiarity with A/B testing and attribution modeling. Google Ads and Meta certifications are a plus. Experience working with both B2B and B2C campaigns.