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Google Ads, CRO & Funnel Specialist for Healthcare Staffing – Campaign Setup & Ongoing Management
What I am looking for and need help with: *Proven experience managing and optimizing Google Ads campaigns, with a focus on lead generation. *Proficiency in Google Analytics (GA4) and Google Tag Manager for accurate tracking and insights. *Ability to set up and troubleshoot conversion tracking to measure campaign effectiveness. *Expertise in creating and optimizing landing pages, including A/B testing to improve conversion rates. *Strong skills in keyword research and audience targeting to reach the right prospects. *Experience with marketing automation tools and funnel building is a plus. *Familiarity with tools like SpyFu or SEMrush for competitor analysis and keyword research. *Develop and implement PPC strategies tailored to our staffing services. *Monitor campaign performance and make data-driven adjustments to improve ROI. *Collaborate on ad copy creation that resonates with our target audience. *Provide regular reports and insights on campaign performance and opportunities for growth. *KPIs include qualified meeting scheduling, form completion, etc.
Keyword: Social Media Marketing
Social Media Management Search Engine Marketing Research & Strategy Google Ads SEO Keyword Research Google Analytics PPC Campaign Setup & Management Landing Page Search Engine Optimization Pay Per Click Advertising