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Graphic Designer with Web Experience
We are currently working with a developer to build a Shopify template for my children's fashion online store. We’re looking for a graphic designer with experience in web design to assist us with the following. Experience with fashion related work is. a plus/ Scope of Work 1. Color Refinement Define the exact shade of primary yellow, our brand color. Establish a complementary secondary color palette Specify HEX, RGB, CMYK codes for digital and print use Provide guidance for how colors apply across Shopify (banners, buttons, links, backgrounds) Develope alternate logo (we have a logo and brand pattern already) 2. Typography System Define: Header font (H1, H2, H3) Subheader font Body copy font Ensure fonts are compatible with Shopify or Google Fonts (as applicable) Include sizing, hierarchy, and usage examples 3. Website Visual Direction (Design Only) Create visual mockups for: Homepage banner styling Header/subheader styles Button styles and hover states General site layout Note: Implementation will be handled by our existing developer. 4. Deliverables PDF Brand Style Guide (for Web) including: Color palette (primary + secondary) Typography specs and usage rules Shopify-specific visual mockups/examples Notes and instructions in guideline format (pdf) for developer handoff