Animated Explainer Video for Civic Engagement Platform (90 Seconds)


Project Overview: We are seeking an experienced 2D animator or small creative studio to produce a 90-second animated explainer video for LiveImpact.io — a new civic engagement platform that helps individuals take meaningful action on causes they care about and track their impact alongside others. The animation will visually walk users through the core steps of using the platform, from browsing causes to completing an action and seeing their contribution on a public dashboard. Scope of Work: The video will cover the following steps: 1. Visit LiveImpact.io 2. Browse a list of causes 3. Create an account 4. Pick a cause 5. Select an associated real-world action 6. Choose a personal completion date 7. Share the action with others 8. Mark the real-world action as complete 9. See the completed action on a public dashboard Tone: Optimistic, clean, empowering — not cartoonish or overly corporate. Visual Style: Flat 2D motion graphics, light dynamic movement, people-centered storytelling. Animation Type: 2D animation only — no 3D or photorealistic rendering required. What We Will Provide: • Brand logo and color palette • Cause and action examples for mockups • Visual style references • Draft script outline (voiceover script or bullet points) • Optional: Voiceover recording (or you can propose voiceover production) Deliverables: • 1 animated explainer video (~90 seconds) • Full HD resolution (1920x1080), MP4 format • Source project files (After Effects, Fable, or compatible formats) • Short 15-second cutdown for social media (optional, please specify if included) Requirements: • Strong portfolio of recent 2D explainer videos • Experience with process-oriented animations (showing multiple steps clearly) • Ability to match our desired tone and branding • Good communication skills and responsiveness • Willingness to incorporate 2–3 rounds of feedback • Ability to meet deadlines Ideal Candidate Will Have: • Motion graphics expertise (After Effects, Fable, or similar) • Ability to creatively visualize abstract platform concepts • Experience working with mission-driven or civic/social brands (a plus, not mandatory) • An eye for minimal, elegant design (rather than cluttered or cartoonish styles) Timeline: • Project start: ASAP • First draft: ASAP • Final delivery: ASAP Budget Range: TBD To Apply, Please Submit: • 2–3 examples of similar 2D animated explainer videos • Brief description of your creative approach for this project • Confirmation of estimated timeline and cost Quick Highlight: This is a people-powered platform focused on real-world action, not performative social media activism. We're looking for storytelling that feels authentic, positive, and action-driven — not overly polished corporate marketing.

Keyword: Motion Graphics

Animated Explainer 2D Animation Explainer Video

 

Especialista en Motion Graphics para Agencia de Marketing

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