Automation & B2B Lead Generation Specialist

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We are a fast-growing SaaS platform that empowers youth sports teams, nonprofits, and corporate partners to fundraise seamlessly through round-up, rewards, and matching programs. Our integrations with Stripe, Visa/Mastercard, and leading CRM/automation tools streamline onboarding, boost donor engagement, and deliver measurable impact. The Role We’re seeking an experienced Automation & B2B Lead Generation Specialist to help scale our sales pipeline and operational workflows. You’ll own end-to-end lead generation—from list building and outreach campaigns to qualification—and build automated workflows that keep our team productive and prospects moving toward closed deals. Key Responsibilities B2B Lead Generation: Build targeted prospect lists (sports organizations, foundations, corporate partners) using tools like LinkedIn Sales Navigator, Apollo, Overloop.ai, etc. Develop & execute multi-channel outreach campaigns (email, social, cold calling). Qualify inbound & outbound leads and hand off to our BDR/AE team. Sales Automation & Workflow Development: Design, implement, and maintain automated sequences in HubSpot, Zapier, and Flowbuilder. Optimize proposal-to-close workflows (integrations with proposal software and e-signature tools). Create Slack, email, and CRM notifications/triggers for key milestones (proposal sent, contract signed, payment received). Data Tracking & Reporting: Monitor lead metrics (open rates, conversions, pipeline velocity) and report weekly. Continuously iterate on campaigns based on performance data. Collaboration: Work closely with Marketing, Sales, and Engineering to align on messaging, assets, and integration requirements. Document automation workflows and SOPs for knowledge sharing. Required Skills & Experience 3+ years of hands-on B2B lead generation experience, preferably in SaaS. Proven expertise with automation tools: HubSpot, Zapier, Flowbuilder, Overloop.ai or similar. Strong understanding of sales tech stack integrations (CRMs, e-signature, proposal software). Excellent copywriting skills for email and social outreach. Data-driven mindset with experience in A/B testing and dashboards. Highly organized, meticulous in documenting processes and managing multiple workflows. Nice to Have Experience in youth sports, nonprofit fundraising, or payment-roundup platforms. Familiarity with Slack API and custom notification bots. Basic SQL knowledge or ability to pull data from Postgres.

Keyword: Copywriting

Price: $35.0

CRM Automation Email Automation Lead Management Automation Lead Generation Data Scraping List Building B2B Marketing Outbound Sales Email Marketing Prospect List