Video script copywriter needed for corporate overview project

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Happy to discuss direction before starting anything. But this is my initial thoughts. Creative Brief: Ainsworth Corporate Overview Video Objective: Create a dynamic and engaging corporate overview video for Ainsworth that highlights our global business model, showcases our passionate employees, and underscores our commitment to innovation and player-focused products. The video should reflect our forward-thinking approach and the synergy between our four key business divisions: Latin America, North America, Australia, and Online Interactive. Target Audience: * Current and potential partners * Investors * Employees and potential recruits * Industry analysts and media Key Messages: * Global Reach and Diversity: Ainsworth's expansive operations cover North America, Latin America, Europe, Australia, and Online Interactive. Each division brings unique strengths and innovations that contribute to our overall success. * Passionate Employees: Our talented workforce is at the heart of Ainsworth's success. The video should incorporate testimonials from some of our most creative and innovative employees, highlighting their passion for their work and our company's mission. * Innovation and Creativity: Ainsworth is committed to developing inventive, player-focused products. Highlight the cutting-edge technology and creative processes that set us apart in the industry. * Future-Focused: Emphasize our dedication to shaping the future of the gaming industry with our innovative approaches and strategic vision. Tone and Style: * Fast-paced and energetic to reflect the dynamic nature of our business. * Inspirational and forward-looking, conveying excitement about our future. * Personal and authentic, featuring real employees and stories. Creative Twist: Introduce a storyline or thematic element that ties together the diverse aspects of Ainsworth's business. Consider using a narrative arc that follows the journey of a product from concept to market, interwoven with employee testimonials and global highlights. Use motion graphics and music to enhance the pacing and dynamic feel of the video. Elements to Include: * Opening shot that sets the tone with a powerful visual of Ainsworth's global presence. * Different business models in North America, HHR, Class II and Class III business lines + online gaming. * Segments that highlight each of the four business divisions with quick transitions to maintain pace. * Personal testimonials from employees, capturing their stories and contributions. * Visuals of innovative products, design processes, and development phases. * A closing message that reinforces Ainsworth's commitment to creativity and the future. Duration: TBD - ideally it’s around 5 minutes, longer if I end up using employee testimonials Call to Action: Encourage viewers to engage further by visiting our website for more information or getting in touch with us for potential collaborations. By incorporating these elements, the video will serve as a compelling overview of Ainsworth's operations, values, and vision for the future, leaving a lasting impression on the audience.

Keyword: Copywriting

Price: $53.0

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