**Job Summary:** We are seeking a highly skilled Content Strategist & Technical Writer with deep technical proficiency and a strong understanding of developer needs, particularly in the healthcare technology space. You will own our core content strategy and production—from blog posts and documentation guides to video/webinar production—helping to build a flywheel that drives organic growth and positions our API as the go-to solution for independent developers and healthcare startups. This is a contract role focused on delivering an MVP (v1) set of high-quality, engaging content that increases our website’s organic traffic by at least 20% month-over-month. **Key Responsibilities:** 1. **Content Strategy & Planning:** - Develop a comprehensive content roadmap targeting the pain points and challenges faced by developers and healthcare startups. - Identify core themes and topics through interviews with existing developers and research on emerging trends. - Collaborate with the marketing and product teams to align content with our product’s value proposition and broader business objectives. 2. **Content Creation & Production:** - Write and publish high-quality, technically rich blog posts and documentation guides tailored for a B2B audience. - Produce and edit video content and webinars, including technical tutorials and case studies. - Create engaging, shareable content that encourages community interaction and boosts organic reach. - Optimize all content for SEO, targeting key metrics like organic traffic, blog views, bounce rates, and social shares. 3. **Audience & Technical Expertise:** - Demonstrate a deep understanding of developer communities, their technical challenges, and the healthcare technology landscape. - Write in a clear, concise style that balances technical detail with accessibility for a diverse developer audience. - Continuously monitor feedback and engagement to refine content topics and improve overall performance. 4. **Analytics & KPIs:** - Establish baseline KPIs (current website traffic, blog views, engagement metrics) and work towards a goal of increasing organic traffic by 20% month-over-month. - Regularly review analytics to measure content performance and adjust strategies as needed. - Provide weekly/monthly reports on content performance and insights gained from audience engagement. **Required Qualifications:** - Proven experience in technical writing, content strategy, and production for developer or technology-focused audiences. - Demonstrated ability to write for B2B audiences, with a portfolio that showcases technical content (blogs, guides, documentation, or video content). - Strong technical proficiency and familiarity with healthcare technology and developer tools. - Excellent research, writing, and editing skills, with the ability to translate complex technical concepts into clear, engaging content. - Experience with SEO best practices and content optimization to drive organic growth. - Ability to work independently, meet deadlines, and adapt quickly in a fast-paced, startup environment. **Preferred Qualifications:** - Previous experience working with API products, developer platforms, or healthcare tech startups. - Experience in video production, webinar hosting, or multimedia content creation. - Familiarity with content management systems (WordPress, Ghost, etc.) and analytics tools (Google Analytics, etc.). - Strong interpersonal skills to collaborate effectively with cross-functional teams. **Contract Details:** - **Duration:** Initial contract to deliver MVP content set (3-month engagement with potential for extension) - **Location:** Remote - **Application:** Please provide a portfolio of relevant work samples, including examples of technical writing and any multimedia content produced, along with a brief cover letter outlining your experience with B2B and developer-centric content.
Keyword: Copywriting
Price: $65.0
Content Creation Tech & IT Health & Wellness Content Writing Technical Writing Healthcare Interoperability API Development
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