Maintain / improve small training site, incl. basic SEO, opt-in newsletter (WP/Astra/LearnDash/Woo)

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We need someone with solid WP skills and familiarity with SEO and ecommerce to maintain a clean, working WordPress ecommerce site with what amounts to a single, specialized online safety training course as the product. Almost all clients are B2B, corporate or business health and safety officers at the higher levels. Here are the items we need: Add basic SEO Maintain WP and plug-in updates Add newsletter opt-in Market the training via ads / email / and etc. Technical details: The site is operating as a mini LMS through the WordPress LearnDash plugin. It is running Astra Pro, with WooCommerce and is hosted by a firm specializing in WordPress sites. The product is a very specific safety training course in English and Spanish. There are no LMS community features, users just log in, watch the videos, take the quiz and get a certificate. There is a plugin to manage groups of users whose training licenses are purchased by their manager/employer, and these 'group manager' users have the ability to assign seats and download reports on their group of trainees.

Keyword: Product Manager

WordPress Landing Page WooCommerce Search Engine Optimization Web Development Web Design Sales Copywriting Ecommerce Conversion Rate Optimization Education