Digital Marketing Freelancer to Boost Blog & LinkedIn Presence (10 hrs/week for 3 months) Description: We are seeking a digital marketing freelancer to help grow our company’s online presence through strategic content creation, engagement, and analytics on our company blog and LinkedIn. This is a part-time role (10 hours per week) for an initial 3-month engagement, with the potential for ongoing work based on results. Goals: - Increase website traffic through high-quality blog content and SEO. - Improve LinkedIn engagement and follower growth. - Establish consistent brand voice and content cadence. Content Creation and Management: - Create engaging, industry-relevant posts highlighting our services, projects, and achievements. - Publish posts with a consistent tone and schedule, maintaining a professional yet approachable brand voice. - Draft thought leadership articles and updates in collaboration with our team. LinkedIn Strategy Development: - Analyze current LinkedIn presence and provide actionable recommendations. - Develop a content strategy tailored to our target audience, aligning with our business goals. Performance Tracking and Reporting: - Track engagement metrics (likes, shares, comments, impressions) and report progress monthly. - Use analytics to refine strategies for continuous improvement. Deliverables (3-5 measurable KPIs): - Weekly Blog Post (1 post/week): SEO-optimized, relevant to our industry/audience. - LinkedIn Content Plan (weekly): 3–5 posts/week aligned with blog and company activities. - Monthly Engagement Reports: Metrics for blog traffic, post engagement, follower growth. - Audience & Competitor Analysis (initial + 1 mid-point update): To guide strategy. - Content Calendar (monthly): Clearly planned and approved in advance. Ideal Candidate: - Proven experience in B2B content marketing or digital presence building. - Strong writing and editing skills. - Familiar with SEO tools (like Ahrefs, SEMrush, or similar). - Experience managing LinkedIn company pages. - Able to work independently and meet weekly deadlines. Time Commitment: 10 hours/week for 3 months. This includes content creation, scheduling, engagement, and reporting. Please include examples of past work (especially blog content and LinkedIn campaigns) and a short description of your typical process.
Keyword: Marketing Campaign
Price: $20.0
Social Media Marketing Marketing Strategy Social Media Management Search Engine Optimization Blog Writing Content Writing
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