Strategic Marketing Generalist – Fractional or Part-Time Long-Term Partner

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Description: We’re looking for a versatile and proactive marketing generalist who can serve as a strategic partner to help guide and execute our all-around marketing efforts. Our company is growing, and we need someone who can bring structure, direction, and creative energy across multiple marketing functions. This isn’t a role for someone looking to do just one thing; it’s for someone excited about building and steering a marketing engine, even if that means wearing different hats each week. You don’t need to do everything yourself, but you should know what needs to be done, help prioritize it, and be capable of coordinating or delegating effectively. We’ll look to you for leadership, creativity, and accountability. ⸻ What You’ll Help With: Strategy & Planning • Craft and refine our brand messaging and positioning • Build a simple marketing roadmap across content, digital, and outreach • Develop campaign ideas aligned with business goals Execution & Oversight • Manage content creation: blog posts, sales collateral, newsletters, etc. (with help) • Coordinate freelancers or design tools to develop visuals • Set up and optimize basic email campaigns, social posts, or landing pages • Help improve and manage the website (no deep coding required) Analytics & Iteration • Identify KPIs and establish simple reporting • Monitor the performance of campaigns or outreach efforts • Recommend improvements based on what’s working ⸻ Ideal Experience: • 3+ years in B2B marketing, especially in small businesses or startups • Strong understanding of digital marketing channels (email, social, content, basic SEO) • Good project management and communication skills • Tools like Canva, HubSpot, Mailchimp, Google Analytics, Webflow, etc. • Experience working with freelancers or vendors is a plus ⸻ Other Details: • Role Type: Fractional/Part-Time to Start (10-20 hours/week, flexible) • Location: Remote, async-friendly • Engagement: Long-term preferred, we want a true partner ⸻ How to Apply: Please include: • A brief note about why this type of role fits you well • 1–2 examples of marketing strategies or campaigns you’ve led • What tools you use regularly • If possible, a link to your portfolio or work samples

Keyword: Design Consultant

Price: $34.0

Tech & IT Content Marketing Email Marketing Event Marketing Customer Acquisition Strategy Business with 1000+ Employees Brand Positioning Marketing Strategy Social Media Marketing Content Writing