LinkedIn/Dripify Lead Generation Specialist Needed for 3-Month Trial

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Summary We are looking for a skilled lead generation specialist to set up, run, and report on our LinkedIn lead generation efforts over a 3-month trial period. The ideal candidate will handle all aspects of the campaign and provide detailed itemised costs. You will be responsible for sourcing and targeting potential leads, managing outreach, and analysing results. This is a great opportunity for someone eager to demonstrate their expertise in lead generation on a prominent platform. Full Brief Due to other commitments in our marketing department, we currently don’t have the capacity to manage this project in-house. As such, we are looking to fully outsource the implementation and execution of a trial. We’ve outlined the main objectives and deliverables below, along with our suggestion for a 3-month trial period to assess the effectiveness of the campaign. However, we would welcome your expertise and any recommendations you may have regarding the ideal duration for a thorough trial. Key Deliverables: Channel Setup & Integration: - LinkedIn Sales Navigator: - Account set-up and optimisation for targeted outreach to Education, Builders, and Architects. - Integration with Dripify to automate follow-ups and outreach strategies. Dripify Automation: - Set up of Dripify, configuring sequences, templates, and contact lists for the three sectors. - Define KPIs and success metrics for each sector. Campaign Strategy & Execution: - Develop a three-month plan, including: - Monthly objectives and key results. - Detailed plan for each sector. - Tailored content for each target audience. - Use of Dripify features like automated emails, drip campaigns, and outreach sequences. - Setup of lead scoring and nurturing for ongoing engagement. Performance Monitoring & Reporting: - Regular tracking and reporting on campaign performance. - Metrics: Engagement rates, open rates, response rates and lead generation. - Monthly review meetings to assess progress and optimise strategy based on performance. Please provide a clear, itemised breakdown of all costs associated with this project for the full trial period, including: - Software Costs: Charges for the use of LinkedIn Sales Navigator and Dripify. - Setup Costs: One-time costs related to setting up LinkedIn Sales Navigator, Dripify, and any additional channels. - Ongoing Running Costs: Recurring costs for the management and optimisation of the channels, including Dripify campaign management, LinkedIn Sales Navigator subscription, and any other relevant software fees. Success Criteria: - Increase in lead generation and engagement within the targeted sectors. - Clear ROI tracking through the metrics established. - Successful integration of Dripify and LinkedIn Sales Navigator in the campaign flow. Additional Notes: - All materials, reports, and communications related to the campaign should be shared transparently and regularly. - Provide any training or documentation required to manage or update the campaign in-house once the trial ends.

Keyword: Marketing Campaign

Lead Generation Data Entry List Building Prospect List Communications LinkedIn LinkedIn Lead Generation