Copywriter Needed for Findex Office Location Pages


We’re looking for a skilled copywriter to create consistent, engaging, and SEO-optimised copy for multiple Findex office location pages across Australia and New Zealand. Each page should reflect the unique character and local context of the office location while maintaining a unified structure and tone that aligns with the Findex brand. Scope of work: - Develop copy for approximately 20 office location pages with the potential for more. - Each page must follow the same content structure and flow for consistency. - Target audience: Individuals and business owners seeking wealth management, business advisory, tax, accounting, and financial planning services. Page structure and content requirements: 1. Office introduction: - a) Brief overview of the office - b) Location details (including local landmarks, popular suburbs, or regional characteristics) 2. Our services: - a) Highlight key services offered at this location - b) Services should be adapted or reordered to suit local business needs and market nuances 3. Why work with Findex [Location]: - a) Showcase key differentiators relevant to the office’s market and client base - b) Emphasise Findex’s expertise, local presence, and personalised service 4. The Findex [Location] team: - a) Introduce the local team’s expertise and experience - b) Include references to community involvement or local market knowledge if relevant Please refer to this example office location page for style, tone, and structure: https://www.findex.com.au/office/sydney Content variation and SEO guidelines: - Aim for at least 70% unique content on each page. - Use local references (suburbs, landmarks, regional factors) to personalise content for each office. - Incorporate broad keywords such as wealth management, business advisory, tax advisory, accounting, financial planning naturally within the text. - Avoid keyword stuffing; maintain natural, conversational, and reader-friendly copy. Tone and style: - Professional yet approachable and friendly - Clear, concise, and informative - Consistent with Findex’s brand voice Deliverables: - Draft copy for each office page (approx. 400 words per page) - All pages must be delivered in a consistent format/template - Editable document format (Google Docs or Word) Priority locations: Please draft initial 20 pages for the below locations; additional pages will follow based on project progress. Findex Auckland Findex Invercargill Findex Dunedin Findex Nelson Findex Bairnsdale Findex Dalby Findex Inverell Findex Werribee Findex Yamba Findex Hamilton Findex Cairns Findex Glenorchy Findex Warrnambool Findex Sale Findex Bathurst Findex Goondiwindi Findex Grafton Findex Smithton Findex Norwest Findex Lismore How to apply: Please provide examples of similar SEO-focused location or service page copy you have written. If this isn’t possible, please send in a sample for one of our locations. Confirm you understand the SEO and localisation requirements. Please also provide our quote and estimated timeline for the first 5 pages and the full set of 20 pages.

Keyword: Copy Editing

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