Help me figure out why location preferences on facebook ads aren't working

I'm running a facebook ads campaign for a local event and I put in super narrow location targeting (the city the event is in + 30 miles) and yet on one of my ads over 80% of the geographic traffic is from other states. In another campaign - 67% of the geographic traffic is from other states. I have several ads running (as I'm in the testing phase), but the majority of traffic from every single ad is from other states. I need to get this figured out as I'm clearly burning money when most of the traffic is going to people who won't even be able to attend. I shouldn't have advantage+ location selected as I'm using original audience and running a custom audience.

Keyword: Digital Marketing

Social Media Advertising Display Ad Mobile Advertising Native Advertising Facebook Facebook Advertising

I want to apply

We are an independently owned boxing gym seeking a reliable and experienced professional to assist with our online reputation. The scope includes: -Posting a few authentic, engaging, and well-written reviews on our Google Business profile to reflect the quality of our c...

View Job

Google Ads Specialist Needed for Pest Control Company

We are seeking an experienced Google Ads specialist to create and manage campaigns for our pest control company. The ideal candidate will have a proven track record of driving leads and increasing conversions through targeted ad strategies. You will be responsible for k...

View Job

Seeking Freelance Project Manager / Ops Consultant to Train & Improve Team Member

I’m looking for an experienced Project Manager / Operations Consultant who can help train and improve a team member’s project management skills. She struggles with detail-oriented tasks, critical thinking, reporting, and proactive problem-solving. I need someone who can...

View Job