Director of Performance Marketing (For B2B Tech Firms)

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# Director of Performance Marketing Expert-Led, AI-Powered Growth for B2B Tech Firms Remote (US time zones preferred) | Fractional/Contract | Performance-Based Compensation ## About Us We are a high-energy, high-integrity advisory firm specializing in transforming B2B tech firms—especially those in cybersecurity, cloud/data, AI, and custom software—into category leaders. Our “Expert-led, AI-powered” approach delivers measurable growth, liberates founders from operational bottlenecks, and changes the trajectory of businesses and their owners’ lives. We value excellence, service, innovation, and results, all delivered with empathy, clarity, and simplicity. We're in the process of closing nearly $12M in pipeline, and you would be an instrumental marketing leader throughout this process. ## The Opportunity We’re seeking a Director of Performance Marketing to drive and optimize paid media strategies for our portfolio of high-ticket B2B tech clients. You will lead the planning, execution, and analysis of campaigns across paid search, paid social, retargeting, and other digital channels, leveraging advanced AI tools to maximize ROI and accelerate growth. This is a hands-on, results-driven role for a marketing leader who thrives in fast-paced, entrepreneurial environments. ## What You’ll Do • Develop and execute full-funnel paid media strategies (PPC, paid social, retargeting, programmatic, etc.) to drive $1M+ in new revenue per client • Leverage AI tools (OpenAI, Claude, Perplexity, Gemini, n8n, Make, Zapier) to automate, optimize, and scale campaign performance • Own campaign management from ideation to execution, including audience targeting, creative testing, budget allocation, and bid optimization • Analyze and report on campaign performance, providing actionable insights and recommendations for continuous improvement • Collaborate with content, sales, and product teams to ensure cohesive messaging and alignment across all digital touchpoints • Stay at the forefront of digital marketing trends, platforms, and AI advancements to keep clients ahead of the curve • Mentor and support junior marketers or external partners as needed • Ensure all campaigns comply with relevant data privacy and industry regulations (HIPAA, GDPR, FTC, etc.) ## What You Bring • 5+ years of experience in performance marketing roles (Director, Manager, or similar), with a focus on B2B tech, SaaS, or IT services • Proven track record of managing large-scale paid media budgets and delivering measurable ROI • Advanced proficiency with leading AI platforms and digital marketing orchestration tools • Deep understanding of digital advertising platforms (Google Ads, LinkedIn Ads, Meta, programmatic, etc.) and analytics tools • Strong analytical skills and the ability to translate data into actionable marketing strategies • High energy, high intelligence, high integrity, and a passion for service and results • Excellent communication and collaboration skills, with experience working in cross-functional teams • Up-to-date knowledge of digital marketing compliance and best practices ## How We Work • Remote-first: Work from anywhere (US time zones preferred) • Fractional Engagement: Flexible, per-client basis with compensation scaled to results delivered • Performance-Driven: Bonuses tied to client growth and impact • Growth Path: Opportunity to lead client “pods,” become a partner, and share in firm equity as you deliver results ## Application Process 1. Intro Call: 15-minute initial conversation 2. Assessment: 30-minute deep dive on experience and fit 3. Project Challenge or Submission: Submit a case study or complete a project assessment 4. Trial Engagement: 30-day paid project with a client 5. Onboarding: If successful, join as a fractional Director of Performance Marketing on a per-client basis Case studies demonstrating your impact are required. References will be checked. ## Diversity, Equity & Inclusion We support DEI initiatives and value diverse voices. We are a meritocracy based on client results and positive leadership, not a monoculture.

Keyword: openai

Price: $12.0

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