Freelance B2B Copywriter – Retail, CPG, Healthcare, Pharma Expertise

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We're seeking a highly experienced freelance B2B copywriter to support our content initiatives across retail, CPG, pharma, and related industries. The ideal candidate will have a deep understanding of B2B marketing strategy and be adept at crafting compelling, insight-driven content across a variety of formats. What You’ll Do: Develop high-quality B2B content, including whitepapers, blogs, infographics, case studies, and more. Translate complex industry trends and insights into engaging, actionable copy. Work closely with our team to align messaging with brand goals and audience needs. Adapt tone and style for different audiences, from technical decision-makers to marketing and procurement professionals. Ensure all content is clear, concise, and optimized for B2B engagement. What We’re Looking For: Proven experience in B2B content marketing, ideally within retail, CPG, pharma, or related sectors. Strong strategic mindset with the ability to develop narratives that drive engagement and conversion. Expertise in creating thought leadership content that establishes credibility and authority. Ability to manage multiple projects with attention to detail and adherence to deadlines. Exceptional writing, editing, and storytelling skills tailored for business audiences. Preferred Qualifications: Experience working with B2B agencies, industry publications, or enterprise clients. Familiarity with omnichannel marketing and digital content trends in B2B. Ability to conduct interviews and synthesize complex information into compelling narratives. If you have a strong B2B portfolio and a strategic mindset, we’d love to hear from you. To Apply: Please submit your portfolio showcasing B2B content across different formats, along with a brief note on your industry expertise and strategic approach.

Keyword: Digital Marketing

English Content Writing Copywriting Blog Content Article Writing Website Content