US-Based Meta Ads Expert Needed — Apparel E-Commerce Focused (No Retainer, Proven Experience Only)

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About Me & My Brand: I’m the founder of www.fireinsideme.com, a growing women's apparel e-commerce brand dedicated to unapologetic style and authentic self-expression. I'm deeply invested in creating a brand that speaks to its audience—not just a product, but a movement. What I Need: I'm searching for a US-based Meta Ads specialist who lives and breathes e-commerce for apparel brands. Someone who not only understands the technical side of Meta Ads (audiences, bidding, tracking) but also has a keen eye for creative—the visuals, copy, and strategy that actually convert. This is not just about running ads; it’s about building ads that perform and educating me so I can carry the strategy forward. I’ve been burned in the past by international agencies that lacked the copywriting skills, e-commerce acumen, and—frankly—the care to make this work. I need someone who cares about my brand, someone who sees the potential for a long-term relationship—not just a quick job. Key Responsibilities: ✅ Full audit of existing Meta Ads campaigns and website, with clear explanations of bottlenecks ✅ Creation of a brand-new campaign structure, including:  • Fresh, compelling ad creatives (images/video + copy)  • New audiences targeting  • Full tracking review to ensure everything is set up properly ✅ Launch the new system—set up to run smoothly ✅ Optimize ads over a few weeks, identifying top performers and refining them for maximum impact ✅ Educate me on the system so I can manage it going forward if needed What I'm Looking For:

Keyword: Social Media Ads

Facebook Ads Manager Social Media Ad Campaign Fashion & Beauty Campaign Setup Campaign Optimization Conversion Rate Optimization Audience Segmentation & Targeting Retail & Consumer Goods Retargeting Shopify