Brand Voice Development & Copywriting for Lifestyle Apparel Brand


Hi there! We're seeking a creative and market savvy writer to help us find our brand voice and put it to use for a number of initiatives as we go to market this Spring/Summer. We are a streetwear brand producing a higher-end assortment targeting a specific segment of the sports community/lifestyle. A few aspirational brands of ours include the following: - Vineyard Vines - Southern Tide - Travis Mathew - Johnnie O - North Sails As we wrap up the development of our visual identity, we'll be looking to pass the torch to someone with a unique command of the English language to distill our brand values and positioning into a distinguished voice and message strategy. That person will then help us apply it to a number of different touch points, including but not limited to: - Web Copy - Ad Creative - Email Drips - Hang Tags & Product Messaging - Retail Collateral & Signage If this sounds like it could be you, please reach out with a brief introduction, some work samples, and a few words about any experience you believe is relevant. Thank you!

Keyword: Copywriting

Copywriting Marketing Collateral Development Brand Identity & Guidelines English Branding Content Writing Creative Writing Storytelling

 

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