Website Enhancement & Conversion Optimization

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Project Overview We are seeking a website developer/conversion optimization specialist to enhance its website for clarity, user experience, and increased conversions. Our product is a gift-based storytelling platform, and we need the website to effectively communicate its emotional and practical value while making it easier for customers to complete purchases. Our main goal is to increase conversion rates by refining messaging, improving navigation, and implementing strategic UX/UI improvements. Scope of Work 1. Messaging & Design Enhancements ✔ Improve above-the-fold messaging to immediately communicate StoryCorder’s unique value. ✔ Redesign the homepage layout for clarity, storytelling, and ease of navigation. ✔ Enhance the product page with stronger calls to action and simplified explanations. ✔ Implement urgency-driven elements (e.g., countdown timers, gift-buying reminders). 2. UX/UI Optimization for Conversions ✔ Improve checkout process for a seamless, frictionless buying experience. ✔ Optimize mobile responsiveness for a smooth user experience on all devices. ✔ Enhance site speed for better performance and reduced bounce rates. ✔ Implement a FAQ section that addresses common objections and concerns. Ideal Candidate Requirements ✅ Proven experience in e-commerce website optimization & UX/UI improvements. ✅ Strong portfolio with before-and-after case studies demonstrating conversion lifts. ✅ Experience in similar areas ✅ Strong communication skills and ability to meet deadlines. How to Apply: Please submit cover letter and your portfolio with relevant examples. Experience with similar products is a plus. Also start cover letter with the word "STORY" for application to be considered. I will send website once you submit an application

Keyword: UI/UX Design