Freelance Product & Packaging Content Writer (CPG)

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Bear Down Brands is the parent company of a growing family of consumer brands, including Bentgo®, Brusheez®, Pure Enrichment®, and Verilux®. Our mission is to create elevated wellness essentials that enhance the way consumers care for themselves, their families, and the world around them. We are seeking a Freelance Product & Packaging Content Writer (CPG) to provide support to our Packaging Content Manager and Senior Director of Retail Marketing. This role is ideal for someone with consumer packaged goods (CPG) experience, particularly in writing user manuals, product descriptions, and packaging content. If you have a keen eye for detail, strong writing skills, and a passion for developing clear and engaging product materials, this role is for you! Key Responsibilities Product & Packaging Content Creation -Write clear, concise, and consumer-friendly user manuals that guide customers on product use and care. -Develop product descriptions and feature bullet points for use in packaging, sales materials, and online listings. -Create packaging briefs that outline key messaging, callouts, and branding details to guide the design team in developing packaging artwork. Copywriting & Proofreading -Ensure all product content aligns with brand guidelines and regulatory requirements. -Proofread and refine product descriptions, packaging copy, and user manuals for accuracy, consistency, and clarity. -Support the development of additional product-related materials, such as packaging inserts and marketing collateral. Marketing & Project Coordination -Organize and manage packaging and product content assets using tools like Asana, Dropbox, and Salsify. -Collaborate with the Creative and Marketing teams to ensure timely updates and revisions to product materials. -Assist in researching competitor packaging and product communication strategies. Brand & Design Support -Review packaging designs for content accuracy and brand consistency. -Provide input on feature callouts, visual hierarchy, and consumer messaging for packaging and marketing materials. -(Preferred but not required) Make minor edits in Adobe InDesign, Illustrator, or Photoshop as needed. Qualifications & Skills -1+ years of experience in a marketing or content-related role for a consumer packaged goods (CPG) brand. -Experience writing user manuals and product descriptions is highly preferred. -Strong copywriting, proofreading, and content organization skills. -Familiarity with PowerPoint for creating packaging briefs and presentation materials. -(Preferred but not required) Basic knowledge of Adobe InDesign, Illustrator, or Photoshop. -Highly organized with the ability to manage multiple projects and meet deadlines. -Self-starter with a proactive approach to problem-solving. Why Join Us? -Work on real-world consumer product content that directly impacts packaging, sales, and customer experience. -Gain hands-on experience in a growing consumer brand company. -Enjoy a flexible, remote work schedule with a collaborative and supportive team. -Develop expertise in CPG marketing, product copywriting, and packaging content strategy. Interested? Apply today and help us create clear, compelling, and consumer-friendly product materials!

Keyword: Content Writing

Price: $20.0

English Copywriting Retail & Consumer Goods Product Page