Marketing Operations and Marketing Campaigns Management for SaaS

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Company Overview: UTM.io is a leading campaign data governance and link management solution. Thousands of marketers and data analysts use our platform to maintain clean and organized marketing attribution and campaign analytics. We simplify the complex process of managing UTM campaigns, making it effortless for our users.​ Position Overview: We are seeking a Marketing Operations Manager with expertise in Segment, Amplitude, and HubSpot, coupled with strong copywriting skills. This role is pivotal in optimizing our marketing processes, managing our technology stack, and ensuring the seamless execution of marketing campaigns.​ Key Responsibilities: - Marketing Technology Management: Oversee and optimize the integration and utilization of marketing technologies, including Segment, Amplitude, and HubSpot, to enhance campaign effectiveness.​ - Campaign Execution: Plan, execute, and monitor marketing campaigns across various channels, ensuring alignment with business objectives and target audience engagement.​ - Copywriting: Develop compelling and persuasive copy for marketing materials, including emails, landing pages, and social media posts, to drive engagement and conversions.​ - Data Analysis and Reporting: Analyze marketing performance data to derive insights, prepare reports, and recommend strategies for continuous improvement.​ - Process Optimization: Identify inefficiencies in marketing workflows and implement solutions to enhance productivity and campaign effectiveness.​ - Collaboration: Work closely with cross-functional teams, including sales, product, and customer success, to ensure cohesive marketing strategies and messaging.​ Required Skills and Experience: - Technical Proficiency: Hands-on experience with Segment, Amplitude, and HubSpot, including setting up integrations and managing data flows.​ - Copywriting Skills: Proven ability to craft clear, engaging, and persuasive copy tailored to different marketing channels and audiences.​ - Analytical Abilities: Strong analytical skills with experience in interpreting marketing data and translating insights into actionable strategies.​ - Project Management: Excellent organizational skills with the ability to manage multiple projects simultaneously and meet deadlines.​ - Communication: Exceptional verbal and written communication skills, with the ability to collaborate effectively across teams.​ Experience: Minimum of 3-5 years in marketing operations or a similar role, preferably within the SaaS industry.​ About UTM.io: At UTM.io, we are committed to simplifying campaign data governance and link management for marketers worldwide. Join our team and contribute to a platform that transforms how marketing attribution and analytics are managed.​

Keyword: Social Media Marketing

Price: $35.0

Marketing Strategy Marketing Automation Project Management Analytics & Tracking Setup