B2B Copywriter for Marketing Materials & LinkedIn Profiles (One-Pagers, Decks, Lead Magnets)


Looking for a skilled B2B copywriter who specializes in creating high-converting one-pagers, LinkedIn profiles, and lead magnets for professional service firms, particularly in finance consulting. The ideal candidate understands B2B messaging, brand positioning, and persuasive content strategies tailored to service providers targeting founders and business executives. Scope of Work: - One-Pagers & Pitch Decks: Create clear, persuasive, and visually structured one-pagers and pitch decks that effectively communicate financial and professional service offerings. - LinkedIn Profile Writing: Write compelling company and personal LinkedIn profiles, including bios, banners, and taglines that align with brand positioning. - Lead Magnets & Sales Collateral: Develop high-converting lead magnets (eBooks, guides, whitepapers, checklists) designed for lead generation and audience engagement. - High-Quality, Non-AI Generated Content: All content must be original and tailored for B2B audiences—AI-generated content will not be accepted. Requirements: ✔ Proven Experience: Strong portfolio showcasing one-pagers, LinkedIn profiles, and lead magnets for B2B professional service businesses, especially in finance, fractional finance, and consulting. ✔ B2B & Financial Copywriting Expertise: Ability to craft clear, concise, and persuasive messaging for fractional CFOs, financial advisors, and consulting firms. ✔ Understanding of Lead Generation & Positioning: Ability to create conversion-focused content that engages and captures leads. ✔ Attention to Detail: Ability to maintain brand voice, clarity, and strategic positioning. Application Requirements: Submit your portfolio with: 1. At least 2 samples of one-pagers or pitch decks for finance or consulting businesses. Examples of LinkedIn profiles (company or personal) you have written. 2. At least 1 sample of a lead magnet (eBook, whitepaper, guide, checklist, etc.) in finance or B2B services. Applications without relevant samples will not be considered.

Keyword: Copywriting

Copywriting Marketing Collateral Development Content Writing LinkedIn B2B Marketing Writing Creative Writing Lead Generation

 

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