Social Media Content Creation Specialist for Food & Beverage Brand

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We are seeking a talented Social Media Content Creation Specialist to join our team remotely. You will be responsible for developing engaging and visually appealing content for our Fortune 100 Food & Beverage Manufacturing brand. Ideal candidates should have experience in creating content that resonates with target audiences across platforms like Instagram, Facebook, and Twitter. A strong understanding of food trends and consumer behavior in the CPG sector is a plus. Join us in promoting our brand and products through innovative social media strategies! Title: Specialist, Social Media Content Creation Location: Remote Company: Fortune 100 Food & Beverage Manufacturing / Consumer Packaged Goods (FuseGlobal has worked with this company for 20 years) Initial term: 12 months (position expected to run longer) **Resumes must include a link to portfolio that demonstrates content creation expertise with TikTok & Instagram** POSITION SUMMARY We are searching for a motivated self-starter with a passion for producing engaging video and static content for social media platforms like TikTok and Instagram for dietary support packaged meals. The ideal candidate is confident being in front of or behind the camera, savvy in graphic design, hyper-creative, has a passion for healthy living, and fired up about pioneering new creative tactics to drive engagement with health-conscious consumers and GLP-1 users through their weight management/loss journey. PRIMARY RESPONSIBILITIES: Social Listening: Perform listening across channels to identify relevant trends and opportunities for content that allows the brands to drive engagement and relevancy. Develop and Pitch Creative Ideas: Generate and present innovative concepts for both static design and lo-fi lifestyle video content to be published on TikTok and Instagram that strategically ladder back to brands’ overall strategy and ambition. End-to-End Content Creation: Design, produce, edit, and copywrite for all social content across TikTok and Instagram. Perform On-Camera: Serve as on-camera talent as needed, bringing energy and engagement to each piece of content. Analyze and Optimize Performance: Track content performance metrics and share continuous optimization strategies to garner more engagements, reach, followers, etc. Stay Trend-Savvy: Keep up to date with the latest trends and formats in short-form content to maintain relevance and audience appeal. Collaboration: Bring forward social led ideas and continuously collaborate closely with Community Manager and brand team to execute strategies. QUALIFICATIONS AND SKILLS: Bachelors Degree preferred, not required Minimum of 3-5 years experience in content creation and/or social media management representing a brand or organization Strong content creation skills that are distinctive and reflect the brand’s strategy and voice Demonstrated ability to think creatively and have a strong understanding of culture Proficiency with Adobe Photoshop, Illustrator, Canva Pro, InShot, CapCut, social media platforms – Instagram, TikTok and Video Editing knowledge required Exceptional understanding of the social media landscape inclusive of Instagram and TikTok Ability to synthesize data to identify insights to inform creative content and opportunities Exceptional communication (written and oral) skills Experience successfully managing multiple projects simultaneously, self-direction, and collaborating successfully with multiple stakeholders and teams PREFERRED EXPERIENCE: Experience using social listening and publishing tools Previous experience working with large brands and partner agencies Food styling experience COMPENSATION AND BENEFITS: Up to $44 per hour + Overtime Medical insurance Dental insurance Vision insurance 401(k) Disability insurance

Keyword: Copywriting

Price: $40.0

Instagram Social Media Management Content Writing Social Media Marketing