SEO Keyword specialist required to audit existing keywords & provide content plan

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We've been operating for ~5 years. At the beginning of our company we were B2C focused, and produced a lot of content for our market. However, as the company (and market we service) developed, we pivoted towards B2B. Our company is a B2B SaaS fintech focused on the hospitality market (currently USA, but expanding globally). And will prioritize candidates who have relevant, proven experience. We're now looking to find someone who can help us do the following: - Audit our market for keywords and topics our ICP are looking for (including what our competitors are ranking for) - Audit our existing website keywords and content - Provide a plan for what content and keywords we need to update existing pages for, and provide a content plan for topics & keywords that our content writer can write about. We're not currently looking for on-going retainers as we have an in-house writer, we just need a clear plan that could lead to a quarterly or monthly review in the future. Thanks!

Keyword: Market Research

SEO Keyword Research Search Engine Optimization On-Page SEO SEO Audit