Digital Marketing Specialist

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We are seeking a skilled and experienced Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will be responsible for developing and implementing effective digital marketing strategies to drive traffic, generate leads, and increase brand awareness. The ideal candidate should have a strong understanding of SEO, SEM, social media marketing, and content marketing. Responsibilities: - Develop and execute digital marketing campaigns - Conduct keyword research and optimize website content - Manage social media accounts and engage with followers - Create and manage email marketing campaigns - Analyze data and provide insights to improve marketing performance Requirements: - Proven work experience as a Digital Marketing Specialist - Proficient in SEO, SEM, social media marketing, and content marketing - Familiarity with marketing automation tools - Strong analytical and problem-solving skills Skills Knowledge and understanding of Digital channel marketing principles. Knowledge and understanding of channel management best practices. Strong analytical, math, forecasting, and problem-solving skills. Exceptional interpersonal and communication skills, with the ability to articulate the rationale clearly and concisely behind the methodology that goes into lead generation. Detail-oriented, self-motivated, strategically minded, flexible and driven by goals. Excellent written and verbal communication skills. Effective teamwork skills, and use of sound judgment. Excellent project management skills. Strong organizational skills with the ability to simultaneously manage multiple projects and tasks. Proficient in Microsoft Word, Excel, and PowerPoint. Abilities Ability to navigate cross-functional collaboration across the organization. Ability to work independently and as part of a team. Ability to identify gaps and opportunities. Ability to keep a customer-centric focus. Standard Abilities Able and willing to: Communicate, think, learn, and reason. Use computers and computer systems (including hardware and software) to process transactions, store documents, enter data, or perform assigned tasks. Safely ambulate and/or maneuver when on-site at Company locations. Demonstrate and utilize active listening, inductive reasoning, information ordering and category flexibility. Perform digital marketing and funnel auditing to measure results of current strategies. Refine and optimize channel mix and timing to support conversion goals. Manage channel sources and partners including agency and affiliate sources. Manage acquisition cost metrics within budget requirements. Monitor and address leads from initial contact to conversion for budgeted vs. actual variances and data accuracy. Report out performance of lead generation goals monthly for budgeted vs. actual. Provide forecast and growth opportunity projections. Manage the digital creative process and ensure compliance for approval. If you are a results-driven individual with a passion for digital marketing, we would love to hear from you! This is a remote position with flexible working hours.

Keyword: Social Media Marketing

Price: $30.0

Internet Marketing Social Media Marketing Digital Marketing Content Marketing Marketing Audit Campaign Management SEO Keyword Research