Google Ads Optimization & Conversion Tracking Fix Expert Needed

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Google Ads Audit & Optimization for Reel Groovy Experiences About Us: Reel Groovy Experiences offers unforgettable adventures in Panama City Beach, specializing in deep-sea fishing and charter trips on the Gulf of Mexico. Our services include inshore and offshore fishing, sunset cruises, dolphin cruises, booze cruises, and burial-at-sea services. We operate a 43’ BHM offshore sport fishing boat, ensuring comfort and safety for up to 18 passengers. Our Mission: At Reel Groovy Experiences, we aim to provide top-tier, stress-free adventures that create lifelong memories. Whether it’s reeling in the catch of the day or cruising into the sunset, we bring expert knowledge, excellent service, and a groovy vibe to every trip. Project Overview: We are looking for an experienced Google Ads professional to audit our existing campaigns and implement optimizations to increase visibility, attract more qualified leads, and improve our return on investment (ROI). The right candidate will have a proven track record of running successful ad campaigns and an understanding of tourism, outdoor adventure, or experience-based businesses. What We Need: Comprehensive audit of our Google Ads account, including campaign structure, ad copy, bidding strategies, and keyword effectiveness. Identification of inefficiencies, wasted ad spend, and areas for improvement. Optimization of ad copy, targeting, keywords, and bidding strategies to increase conversions and maximize ROI. Competitor analysis to refine our ad strategy and improve positioning. Implementation of tracking and analytics improvements to better measure campaign success. A final report summarizing all changes made and providing strategic recommendations for continued success. Ideal Candidate: Proven success managing and optimizing Google Ads campaigns (preferably for tourism, outdoor adventure, or experience-based businesses). Strong analytical skills to interpret ad performance and make data-driven decisions. Expertise in keyword research, audience targeting, and ad extensions to maximize effectiveness. Up-to-date knowledge of Google Ads best practices and algorithm updates. Experience with conversion tracking, analytics, and optimizing for ROI. Ability to provide clear, actionable insights and recommendations. We are looking for a professional who understands how to drive high-quality traffic and maximize bookings while minimizing wasted spend. If you're interested, please start your application with the word "GroovyROI" to confirm you've read the full listing.

Keyword: Digital Marketing

Price: $40.0

Google Ads Google Analytics Google Tag Manager Pay Per Click Advertising PPC Campaign Setup & Management Campaign Optimization Campaign Management Campaign Reporting