Job Title: Digital Marketing Specialist – B2B Lead Generation for Self guided Adventure Tours

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**Job Title: Digital Marketing Specialist – B2B Lead Generation for Adventure Tours** **Job Type:** Freelance / Remote (U.S.-Based Preferred) **About Us:** We are a Las Vegas-based adventure tour company specializing in curated outdoor experiences for visitors. Our goal is to expand our B2B network by connecting with travel agents, consortia, DMCs, and corporate partners to sell our tours on commission. **Job Overview:** We’re seeking a **digital marketing specialist** with experience in **B2B lead generation** to create and execute targeted campaigns on **LinkedIn and similar platforms**. The goal is to generate a high-quality CRM list of potential partners, nurture leads, and onboard travel professionals who can sell our tours. **Responsibilities:** - Develop and run **targeted ad campaigns** on LinkedIn and other relevant platforms. - Identify and engage **travel agents, consortia, DMCs, and corporate partners** interested in selling our tours. - Build and manage a CRM database of qualified leads. - Develop automated email sequences and follow-up strategies. - Optimize campaigns for lead generation and cost efficiency. - Provide insights and recommendations based on campaign performance. - Participate in real-time calls to align on strategy (U.S.-based preferred). **Ideal Candidate:** - Proven experience in **B2B lead generation and digital marketing** (LinkedIn Ads, Meta, Google Ads, etc.). - Familiarity with **travel industry sales, travel agents, or DMCs** is a plus. - Experience in CRM management and email marketing. - Strong analytical skills to track and optimize campaign performance. - Ability to work independently and provide strategic recommendations. If you have experience running **highly targeted B2B ad campaigns** and generating **qualified leads for partnerships**, we’d love to hear from you! Please include examples of past campaigns or results.

Keyword: Social Media Marketing

Email Marketing Social Media Marketing Lead Generation Analysis Lead Generation Strategy Sports & Recreation Travel & Hospitality Lead Generation