Social Media Strategist & Lead Generation Expert - Debt Industry

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We are seeking an independent social media professional to take complete ownership of our social media department. The ideal candidate will have experience in the finance industry, particularly debt and bankruptcy services, and will be responsible for developing and executing strategies that generate qualified leads through social media channels. You will have full autonomy to make strategic decisions while being accountable for results. The Opportunity As the incharge of our social media department, you will: Define and implement the overall social media strategy for lead generation Determine which platforms, content types, and approaches will best reach our target demographic (primarily adults 41-50 in the US dealing with debt) Have full autonomy to allocate resources across organic content, paid advertising, or other channels based on your expertise and data Develop metrics for success and regularly report on progress and results Identify new opportunities for growth and lead generation What Success Looks Like Consistent generation of qualified leads for our debt relief services Effective management of resources to achieve optimal cost per lead Building a strong social media presence that establishes OVLG as a trusted authority in debt relief Creating a sustainable, scalable approach to social media lead generation Qualifications That Matter Proven success driving results in the finance/debt relief industry Strong understanding of the US consumer landscape, particularly for adults dealing with debt issues Demonstrated ability to generate leads through social media channels Experience creating or directing the creation of compelling content that resonates with financial service consumers Self-motivated with the ability to work independently while maintaining accountability Analytical approach to decision-making and resource allocation Working Relationship This is an independent freelancer position (no agencies) You'll join regular check-ins with our team manager to align on goals and share insights While you'll have autonomy in execution, you'll collaborate with our team to ensure messaging aligns with our services and values How to Demonstrate Your Fit Rather than simply listing qualifications, please share: Your experience driving results in the finance/debt industry Specific examples of successful lead generation strategies you've implemented Your approach to determining the right mix of platforms and content types How you measure success and optimize based on data Your initial thoughts on reaching our target demographic effectively

Keyword: social media marketing

Price: $30.0

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