Website Design and Development for Mental Health Counseling Office

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Request for Proposal (RFP) Website Design & Development for Yellow Door Counseling + Consulting Issued by: Yellow Door Counseling + Consulting Overview Yellow Door Counseling + Consulting is seeking a qualified web design and development partner to design and build an 8-page WordPress website. The new website will reflect the warmth, professionalism, and welcoming spirit of our mental health counseling services, with a modern, calming, and user-friendly design. Our current website can be found at https://ydcounseling.com/. We are seeking a refreshed design experience similar to the clean, approachable style of https://bloomcctherapy.com/. Project Scope Website Structure The website will include the following pages: Home Why Yellow Door? About Us Insurance and Investment Meet the Team Careers Our Space Contact Final page titles and hierarchy will be confirmed prior to development. Design Requirements Professional, clean, modern design with a calming aesthetic suitable for a mental health practice. Mobile-responsive and ADA-conscious design. Simple navigation focused on user accessibility. Design inspiration reference: https://bloomcctherapy.com/, 2.3 Development Requirements WordPress CMS setup using an industry-standard, maintainable theme or custom theme. Speed-optimized and SEO-friendly code structure. Integration of client-supplied forms (codes will be provided). Easy-to-update blog functionality. SEO Optimization Basic on-page SEO setup, including meta titles, descriptions, heading structure, and schema markup. Image compression and alt text optimization. URL structure aligned with best practices. Redirect mapping (if applicable). Analytics & Tracking Upon site completion, the selected vendor will: Set up and configure Google Analytics 4 (GA4). Set up and verify Google Search Console. Submit sitemap for indexing. Client Responsibilities All website copy will be provided by Yellow Door Counseling + Consulting. All form codes will be supplied. Brand assets such as logos, colors, and fonts will be provided. Proposal Requirements Please include the following in your proposal: Company overview and relevant experience. Portfolio examples of similar projects, especially in the mental health or healthcare sectors. Project timeline with major milestones. Pricing structure, including a breakdown of design, development, and post-launch support. Terms of maintenance and post-launch training (if available). Proposal Evaluation Criteria Proposals will be evaluated on: Demonstrated understanding of the project and mental health industry. Quality and creativity of past work. Proposed timeline and approach. Cost and value. Budget Range Vendors are asked to propose a fair and transparent price, in alignment with industry standards for an 8-page, professionally designed WordPress website optimized for SEO, including analytics setup.

Keyword: wordpress

WordPress Web Design Web Development Search Engine Optimization