Job Description: We are seeking a skilled and experienced Google Ads and Meta PPC advertising expert to develop, launch, optimize, and monitor advertising campaigns targeting law firm owners in the USA. The ideal candidate will have proven experience managing both Google and Meta advertising campaigns. Responsibilities: - Develop, build, and launch both Google and Meta PPC advertising campaigns - Optimize campaigns for maximum ROI, using A/B testing and performance analytics. - Set up retargeting campaigns - Set up campaigns that target law firm owners that have shown an interest in our competitors - Report weekly on campaign performance, providing insights and recommendations for improvement. - Collaborate with our team to align campaigns assets with our overall marketing strategy. Requirements (Please do not apply unless you meet ALL of these): - You must be able to prove past experience in the creation, launch and successful execution of both Google and Meta ad campaigns. - You must be willing to be compensated hourly for your work -- meaning you get paid for each hour of work you perform. We are not interested in monthly retainers, flat monthly fees, a percentage of total ad spend, etc) - You must be willing to use Upwork's screen grabbing / time tracking tool. Do not use Chat GPT or another LLM to answer the screening questions for this job post. Your answers will be checked and those applicants suspected of using AI will be eliminated from consideration. Thank you!
Keyword: Ad Management
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